Claudio Cigarro

Claudio Cigarro

Creative Director · Multidisciplinary Designer

Direction defines impact.

Claudio Cigarro

Creative Director · Multidisciplinary Designer

Direction defines impact.

Claudio Cigarro

Creative Director · Multidisciplinary Designer

Direction defines impact.

Direction is the difference between design and impact.

I believe good design is less about decoration and more about direction.

Throughout my career, I’ve worked across brand identity, digital design, and creative systems, often stepping naturally into creative leadership roles where clarity, structure, and taste matter as much as execution.

I’m drawn to complexity. Not to make it louder, but to make it understandable.

I believe good design is less about decoration and more about direction.

I’m drawn to complexity. Not to make it louder, but to make it understandable.

My role often lives between doing and directing.

I design when it adds value, and I lead when alignment is needed, working closely with founders, marketing teams, and creatives to turn strategy into coherent brand systems.

I care deeply about how ideas scale, how teams collaborate, and how creative decisions hold up in the real world.

My role often lives between doing and directing.

I design when it adds value, and I lead when alignment is needed, working closely with founders, marketing teams, and creatives to turn strategy into coherent brand systems.

I care deeply about how ideas scale, how teams collaborate, and how creative decisions hold up in the real world.

I’ve worked with global brands, startups, and scale-ups across different industries, contributing to brand launches, rebrands, digital products, and long-term creative systems.

Outside of work

Outside of work, I’m a creator and a maker by nature.

I’m deeply inspired by competition and performance, from Formula 1 and football to padel and table tennis, and I carry that same mindset into how I approach creative work: with focus, discipline, and a constant drive to improve.

I enjoy traveling, staying active, and exploring the intersection of technology, health, and creativity, particularly the role of AI in shaping how brands are built and experienced.

Above all, I value time with my family. Becoming a father has reshaped how I think about time, responsibility, and impact, both in life and in work.

Get in touch

Work

Claudio Cigarro

Creative Director · Multidisciplinary Designer

Work

Claudio Cigarro

Creative Director · Multidisciplinary Designer

Work

Claudio Cigarro

Creative Director · Multidisciplinary Designer